Numiko Delivers New Drupal 8 Website for The King’s Fund

The King’s Fund has undergone many changes since it was founded in 1897; an historical organisation with an important legacy, the independent charity has evolved to be thought leaders with a critical role in shaping future health and care in England.  Numiko was privileged to be appointed to design and build The King’s Fund’s new website, which newly launched this month following a competitive tender process last year.

kingsfund.org.uk

James Higgott, Head of Digital at The King’s Fund, said “It’s been a pleasure to work with Numiko on this project. They’ve demonstrated a good blend of creativity and technical rigour throughout, and they’ve been flexible and collaborative partners. Together, we’ve built a product of which I’m very proud. I look forward to continuing our work with them as we develop this website over the coming years.”

With a vital role to play in society, The King’s Fund has a diverse online audience, from national policy-makers, academics and journalists, to frontline hospital staff, patients and carers in the community. Priding itself on promoting greater understanding of health and care policy, The King’s Fund shares best practice and learning through a wealth of reports, research and analysis, much of which is published online.

Working closely with The King’s Fund, Numiko kicked off the project by undertaking surveys and developing user personas, analysing a diverse range of needs, behaviours and challenges in order to intuitively inform any changes to design and structure. One thing that they all have in common is that the website is the platform through which they access the organisation’s wealth of information and resources.

A fresh approach to typography and modules designed with an intuitive use of colour and space combine to give the new website a clean, contemporary feel that promotes mindful navigation and transposes favourably to handheld.

Jumping off from the existing brand, Numiko’s creative team devised innovative solutions to enable The King’s Fund to present content online in vibrant and engaging new ways. One of the many benefits of upgrading to Drupal 8 is that content creators can now make full use of content slices in a way that’s vastly improved since Drupal 7; a highly effective tool that supports large organisations to create unique pages and layouts whilst promoting uniformity. This flexibility is designed with a view to cutting down on the need for costly ‘bolt on’ microsites, which can lead to dilution of a brand's online visual identity.

With feedback overwhelmingly indicating how much users value and rely on the assets held within The King’s Fund’s website, much of the structure and headings are inherited from the previous version. Users may notice small changes, such as a streamlined navigation and clearer labelling, improved content design, a more granular taxonomy and so on. These features have all been designed to makes the site elegant and intuitive, and able to demonstrate the full range of the Fund’s work.